She Rocks Awards

2014SheRocks_logoPaying tribute to women who display leadership
and stand out within the music industry.  

sra2014group22014 She Rocks Awards honorees, from left to right: Dinah Gretsch, Robin Walenta, Maricela “MJ” Juarez, Beth Marlis, WiMN-founder Laura B. Whitmore, Sheila E., Janie L. Hendrix, Gaby Moreno, Malina Moye. (photo by Linda Evans)

The WiMN hosted the second annual She Rocks Awards on the morning of Friday, January 24th, during the 2014 NAMM show. The event brought together a sold-out room of industry professionals, music icons, artists, fans, media and more to pay tribute to women who display leadership and stand out within the music industry.


The Command Sisters (photo by Matt Norton)

The She Rocks Awards opened with an impressive performance from newcomers The Command Sisters. Comprised of 15-year-old Sarah and 18-year-old Charlotte Command, the duo’s soaring vocals and beyond-their-years musicality set the perfect tone for the event.

WiMN founder and She Rocks Awards producer Laura B. Whitmore welcomed the crowd. “The world needs to know that there are women out there making a difference in the music industry,” she shared. “I am thrilled to recognize these deserving musicians, educators, and industry leaders.”

First recognized was “Champion Award”-winner Beth Marlis. As a senior guitar faculty member and Vice President at Musicians Institute, Marlis has become a leader in the world of contemporary music education. Robin Walenta was welcomed to the stage next to receive the “Endurance Award.” Walenta is President and CEO of West Music Company, one of the nation’s largest music retailers, and is the also first woman to serve on NAMM’s Executive Committee. Following Walenta, celebrated Seymour Duncan “pickup winder to the stars” Maricela “MJ” Juarez was presented with the “Legend Award.”


“Inspire Award”- winner and performer, Gaby Moreno (photo by Linda Evans)

Latin American singer/songwriter Gaby Moreno was recognized with the “Inspire Award.” This Latin GRAMMY-winning artist has charmed audiences all over the world, and brought her highly-talented band to the She Rocks Awards stage to deliver an uplifting set Latin-flavored tunes which showcased Moreno’s boundless voice.

Industry veteran Dinah Gretsch was honored with the “Vision Award.” As Executive Vice President and CFO of the iconic Gretsch Company, Mrs. Gretsch spoke of her passion for supporting music programs in schools. “Mad Skills Award” recipient Janie L. Hendrix was recognized for her efforts in preserving, promoting and protecting the musical legacy of her brother, the late Jimi Hendrix.


Laura B. Whitmore and Sheila E. (photo by Linda Evans)

“Icon Award” winner Sheila E. was welcomed to the stage next. Sheila was recognized for being a role model for young female musicians all over the world, in addition to her tremendous success as a world-class percussionist. “Some people say ‘you play good for a girl,’” said Escovedo. “That’s not really the case. It just so happens that we’re all great musicians, we just happen to be female.”

Closing performer Malina Moye was surprised with the “Next Generation Award.” A modern day renaissance woman, Moye has carved her own lane in today’s music scene as one of the few artists able to straddle both Rock and Soul genres. Bringing the She Rocks Awards to a close, Moye and her band brought down the house with a rollicking Hendrix-tribute of “Foxy Lady.”


“Next Generation Award”-winner and performer, Malina Moye (photo by Linda Evans)

The She Rocks Awards was filmed for an upcoming TV special. The production team also captured footage throughout the NAMM show, shooting exclusive gear demos as well as groundbreaking performances and interviews by emerging and well-known female artists of all genres.



Click here to view/download more photos from the event.

A portion of the proceeds benefit
the Girls Rock Camp Alliance.

2014 She Rocks Awards sponsors:

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See highlights from the 2013 She Rocks Awards here.

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  • Jennjohnson

    Does this ticket get you into the NAMM show as well as the event?

    • madsun1

      No, a ticket to the She Rocks Awards does not grant entry into NAMM. Hope to see you at the event!

  • Donna Gregory

    I was invited to the first She Rocks Awards and am so pleased to be going again. Cya at NAMM……..

  • BEAR

    Congratulations to all, especially Dinah Gretsch. She is one of the nicest ladies that I know.

  • Suzanne Perry

    This event is magical. I had such a feeling of love and fulfillment just being in attendance last year. Can’t wait to see Laura and all of these truly amazing women!

  • Sheena

    Gaby and the VERY young Command sisters have some great accomplishments under their belts, Grammys and publishing deals. What a great time for women in music!

  • Desiree Horn

    Never heard of the woman in the floral dress, Malina. But I looked her up and from her YT videos she has a long way to go. The Bootsy Collins video was poorly created. But, I am happy to support the WIMN She Rocks event. Excited to see Gaby Morena whom I saw live with Tracy Chapman.

  • Melanie G.

    Gaby Moreno is wonderful! Never heard of the Command Sisters, but can’t wait to support them! Azuca!

  • Will Ash

    How appropriate it is to have the Beautiful and the incredibly talented Malina Moye perform at the 2014 She Rocks Awards , wouldn’t miss it for the World .

  • Will Ash

    And a very special Big time CONGRADULATIONS to Janie Hendrix , how deserving it is for the Music Industry to pay tribute to Janie Hendrix , you have gone over and above . And as a passionate Fan of Jimi Hendrix I want to say thank you Janie for the incredible job you have done .

  • Carlton Jusito

    Gaby is a fabulous Grammy winning talented artist that my wife and I will be happy to see. Sorry I don’t know the Command sisters, but I can’t wait to meet them as well! Wish our kids were musically inclined! ;c)

  • Wanda L.

    I can’t believe it, Sheila E!!! Been a Bay Area resident for years and I have seen the Escovedos perform in many venues all over the Bay Area. The Escovedos are a very warm and cordial family. I have never seen Sheila in person. I’m so excited I will purchase a ticket to this event just to meet her! I hope she will be at NAMM I will be there as well. Thank you!

  • Meredythe Dee Winter

    So excited that we are going to be there and taping it for a TV Special. Thanx to Laura B for everything she is doing to elevate the status of women in the music and audio industries!

  • Laura B. Whitmore

    Thank you everyone for the wonderful comments. We head down tomorrow for the second annual She Rocks Awards! We are READY!!!