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HomeNewsShe Rocks Live: Jennie Smythe Talks Lessons in Leadership, Grit & Grace

She Rocks Live: Jennie Smythe Talks Lessons in Leadership, Grit & Grace

On Thursday, September 25th, The WiMN Founder Laura Whitmore sat down with Jennie Smythe, Founder & CEO of Girlilla Marketing and author of Becoming Girlilla.

Jennie has led digital campaigns for icons including Willie Nelson, Dead & Company, Darius Rucker, Blondie, Brooke Shields, Kristin Chenoweth, Vince Gill, and more. Jennie will share her inspiring journey—from building a powerhouse digital agency to navigating personal and professional challenges—with lessons on resilience, authenticity, and using digital spaces for good. 

Becoming Girlilla answers that question and more, as this digital marketing trailblazer candidly shares her path to success, full of sometimes surprising and oftentimes laugh-out-loud moments.

Buy a copy of Becoming Girlilla.

 

Natalie Morrisonhttps://open.spotify.com/show/2gKUFYPqJRD7GUM9VrKgOn?si=fNIKAKbGSYuGVdUwsDHaLA
With over ten years of experience in the music products industry, Natalie brings projects with purpose to life. Currently, she serves as the Senior Segment Marketing Specialist for Education at the Yamaha Corporation of America by championing, advocating, and connecting music educators in the industry and executing Yamaha's strategic vision around the company's continued support and commitment to music education. Natalie serves as a storyteller through several different mediums, from writing to co-founding, hosting, and producing Women of NAMM's ReVoicing the Future Podcast, created almost five years ago, aims to provide a platform to learn from and celebrate women's voices and career journeys within NAMM's focus areas of music products, non-profit/education and pro-audio industries, with the ultimate goal of helping to build an industry with more equitable gender representation. Additionally, she serves on the NAMM Young Professionals (YP)Board of Directors as the marketing committee chair, helping to lead NAMM YP's marketing strategy and how it supports NAMM's mission and the industry's future leaders. Natalie is also the brand and content manager for the Arts Ed Data Project, a non-profit that utilizes data as a catalyst to increase access and participation in music education across the country. In 2025, Natalie was named on of the inaugural members of Music Inc Magazine's 5 Under 45.
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